Bella Freud’s tips on how to launch a successful fashion brand


Fashion designer Bella Freud joined us back in February to share the story behind her iconic brand. In conversation with Creative Entrepreneurs she revealed how she started working as an assistant to Vivienne Westwood, before taking the plunge to launch her very first collection. Bella spoke honestly about the struggles of launching her brand, but also offered some helpful tips to those starting their own creative business…

  1. Protect your brand through trademarks from the beginning
  2. Find investors who understand your brand
  3. Don’t be ashamed about wanting to make money as a creative entrepreneur

Check out the video below for some highlights of the evening >>

Want to know more about our cultural programme? Have a look at this.